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YouTube vs. Ad Blockers – Who Will Win? 
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YouTube vs. Ad Blockers – Who Will Win? 

Daksha Chindarkar
January 30, 2024January 30, 2024
The age-old struggle between free entertainment and invasive ads rages on in the digital battlefield, with YouTube and ad blockers as the main combatants.   On...
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The Rise of Deepfakes: From Entertainment to Misinformation 
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The Rise of Deepfakes: From Entertainment to Misinformation 

Daksha Chindarkar
January 22, 2024January 22, 2024
Remember that time Tom Cruise "promoted" some random energy drink in a YouTube video? Except...faces weren't Tom Cruise? Yeah, that mind-bending moment was courtesy of...
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How Podcasts Generate Higher Customer Engagement  
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How Podcasts Generate Higher Customer Engagement  

Daksha Chindarkar
January 19, 2024January 19, 2024
Imagine this: you're driving home after a long day, and instead of scrolling through social media or battling traffic jams, you immerse yourself in a...
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Short-Form Video: TikTok, Instagram Reels & Beyond 
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Short-Form Video: TikTok, Instagram Reels & Beyond 

Daksha Chindarkar
January 16, 2024January 16, 2024
Forget about your carefully curated feed, meticulously crafted captions, and the pressure of picture-perfect aesthetics. The age of long-scrolling and slow-burn engagement is over.   Welcome...
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Mastering the Metaverse: Marketing Strategies for Brands
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Mastering the Metaverse: Marketing Strategies for Brands

Daksha Chindarkar
January 2, 2024January 2, 2024
Remember those days when "digital marketing" felt like the cutting edge? Yeah, we all do. Well, because things just got a whole lot weirder (and...
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